Search Engine Marketing

Source Local Media’s Local Marketing Blog Explores SEM Topics, also known as Search Engine Marketing, Including Google AdWords and Bing Ads for small and medium businesses.

Search Engine Marketing, or SEM, is simply defined as the advertising searchers see in results whenever they search Google or Bing, or any other search engine.

Our blog discusses best practices, explains how some of the more complicated ideas about SEM work, and offers advice on how to optimize your SEM campaigns.