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Exploring Local Marketing from a Small & Medium Business Perspective

Here in the Local Marketing Blog, Source Local Media experts discuss topics relevant to business owners and professional marketers trying to grow businesses profitably.  It’s one way we invest in you long before you invest in us.  We share our best practices and explain complicated digital marketing strategies the big guys use against you every day.

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Why is Apple Maps Connect Such an Overlooked Local Search Asset?

Add Business to Apple Maps for Improved Local Search The US smartphone market continues to be led by Apple's iPhone.  In fact, over half of...

How Google Discover May Impact Content Marketing

We've been watching Google Discover, a new offering from Google, with great curiosity.  Combined with Google Web Stories, the successor to AMP, it's a...

How To Know If a Digital Marketing Agency Can Help Grow Your Business

Is It Time for a Digital Marketing Agency? If you're struggling with the question of whether or not a digital marketing agency can help grow...

What Is A Google Performance Max Campaign

What Is A Google Performance Max Campaign One question that keeps coming up more and more often is, "What is a Google Performance Max campaign?" ...

Case Study: How To Market Dental Implants

We Explore a Case Study in How To Market Dental Implants Here's a quick summary of our experience to-date with the challenge of how to...

Ultimate Guide to Featured Images

Why Featured Images Matter Just adding featured images to posts increases the average traffic 94%.  And the more optimal the image, traffic grows from there. We've...

Google Best Practices Guide

Connect the Dots with Our Google Best Practices Guide We created this Google Best Practices Guide because one of the most common frustrations shared with...

Latest Website Development Trends

What's driving the latest website development trends?  Speed of all kinds, according to our web development experts.  And in the web dev battle between...

How To Know If a Digital Marketing Agency Can Help Grow Your Business

Is It Time for a Digital Marketing Agency? If you're struggling with the question of whether or not a digital marketing agency can help grow...

How To Know If a Digital Marketing Agency Can Help Grow Your Business

Is It Time for a Digital Marketing Agency? If you're struggling with the question of whether or not a digital marketing agency can help grow...

Latest Trends in E-Mail Marketing

Many of the Latest Trends in E-Mail Marketing May Surprise You E-Mail marketing is one of the fastest-growing and most profitable tactics we employ in...

Marketing Formula 101: Audience Re-Marketing

The Key Role of Audience Re-Marketing After Targeting and Messaging, the third major component of our Basic Marketing Formula considers media reach.  This latest post...

Google

What Is A Google Performance Max Campaign

What Is A Google Performance Max Campaign One question that keeps coming up more and more often is, "What is a Google Performance Max campaign?" ...

Microsoft

Google Best Practices Guide

Connect the Dots with Our Google Best Practices Guide We created this Google Best Practices Guide because one of the most common frustrations shared with...

How To Get Google To Know You and Show You

A common question we get is, "Why doesn't Google show us when we type XYZ?" The answer is simpler than you might think. Google's goal is to get searchers to the best result, the fastest. If Google knows you, they'll show you. Here's how...

Apple

Why is Apple Maps Connect Such an Overlooked Local Search Asset?

Add Business to Apple Maps for Improved Local Search The US smartphone market continues to be led by Apple's iPhone.  In fact, over half of...

Marketing Automation

What Is Marketing Automation & How Marketing Automation Works

Answers to the 2 Most Common Questions About Marketing Automation:  What is Marketing Automation?  And How Marketing Automation Works? Marketing automation is one of the...

Marketing Formula 101: Audience Re-Marketing

The Key Role of Audience Re-Marketing After Targeting and Messaging, the third major component of our Basic Marketing Formula considers media reach.  This latest post...